Wednesday, September 10, 2008

Go Global Right At the Start

Again, welcome Wall Street Journal readers -- happy to have you with us!

Here's what Randy Komisar, Kleiner Perkins Caufield & Byers says (2004) about whether to go global right at the start:
According to Komisar, globalization needs to be part of the tool set for every entrepreneur doing a start-up today. This doesn't mean immediately going global, but understanding the global market and having a plan for the future, he adds.
Watch his 3 minute, 19 second video clip about it here.

I don't necessarily agree with his remarks but let's give him the benefit of any doubt. After all, this video was done in 2004. A lot has changed since then.

If you are smart, innovative, proactive and know how to manage risk -- you can attack markets in far off places right at the start of your business. Of course, it helps to begin planning early.

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