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That's exactly why I'm excited about our next wegginar.
Meet Isabel De Sousa, founder of Akalia
Isabel launched Akalia, a fashion and lifestyle brand, as a self-funded venture. Today it's an established e-commerce and retail business. Along the way, she has worked through nearly every stage of building and running a product-based brand, and she's ready to share what she learned.
What you'll learn
- How to take a fashion or product idea from concept to a functioning, revenue-generating business
- How to build a diversified sales strategy across your own e-commerce store, retail, social commerce, and platforms
- How to work effectively with influencers and creators, including gifting, affiliate commissions, margins, and partnerships that can actually drive sales
- How to think about profitability when scaling
- How to stay adaptable as a founder
If you're selling a product, or planning to take one global, this session will give you a clear-eyed view of the operational realities that separate brands that scale from those that stall.
Event details
📅 Wednesday, October 7, 2026
🕚 11:00 AM CT (one hour)
🎤 "From Bootstrapping to Scaling: Building a Brand From the Ground Up"
Registration is free, thanks to the generous sponsors of Women Entrepreneurs Grow Global®, but you must register to get access.
👉 Register here: https://womenentrepreneursgrowglobal.org/2026/09/02/from-bootstrapping-to-scaling-building-a-brand-from-the-ground-up/
Join the wegg® team and our community of raving fans for an hour of real-world lessons you can put to work right away.
I'll [Laurel Delaney, founder of Women Entrepreneurs Grow Global] see you there!



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