Today in Global Small Business: Global Entrepreneurs Share Common Traits

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What's affecting me, my clients, my colleagues and other global small business owners:

• Global entrepreneurs share common traits (jump to No. 3).
• Small merchants and sole proprietors are the ideal laboratory for Google and its strategic partner Global Payments as they experiment with creating new digital shopping experiences, according to executives from the two companies.
• To reach the global climate goal of halving emissions by 2030, we can’t leave behind global small-to-medium-sized enterprises (GSMEs). But helping them will require collaboration and support from the large corporations that are often GSME’s most important clients.
• Quote of the week: “When you need to innovate, you need collaboration." – Marissa Mayer
• What it takes for small and growing global small businesses to transition to Net Zero.
• When planning global campaigns, the answer is redefining key customers and using global tools to understand and target them.