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It goes to show you the price companies are willing to pay to boost and capture a market.
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2 comments:
Bold move by a company that has a small but reputable name in the U.S.
The merger of Shiseido Co., Japan's largest cosmetics company, with US based Bare Escentuals Inc. will catapult it to being the fourth largest cosmetics company in the world and gain prominence in the US market, apart from an already robust presence in Asia and Europe.
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