Tuesday, June 16, 2009

How To Fix a Botched Global Network

Let's say you recently started to expand your business globally and it seems to be working. Revenues are up and profits too. But all of a sudden, it feels weird -- chaotic. Like something you cannot put your finger on. Maybe it has to do with cultural issues (translation and time zone differences) or getting the right people on board. Who knows.

Then you wake up in the middle of the night and have an epiphany. You realize the problem ... the chaotic feeling ... is not cultural at all and nothing to do with global expansion. It's a problem you've dealt with before on a local basis.

It's the inability to execute on what needs to get done.

Find out here what went wrong (similar situation) and how things have been made right over at nine-year-old Havas.

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