Sunday, June 03, 2007

Exporting Is a Big Step

iStock/Thinkstock
By Steve Strauss, Special for USA TODAY

Q: What do you think of exporting? Generally, is it a good idea for a small business? How difficult is it to get started? How expensive? Lots of questions. Thanks. — Maggie


A: First, we need to define exactly what you mean by "exporting" because the Internet has changed it, along with just about everything else. You see, today it is much easier than ever before to sell your products to an international audience — via your website — but that differs than traditional exporting wherein you find partners and distributors overseas who agree to represent you and sell your wares.

When it comes to the traditional idea of exporting, you are looking at the proverbial good news and bad news. First the pros ...

If you want a shortcut to finding an Export Assistance Center in your area, go here instead of downloading, as Steve suggested, a PDF file.

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