Monday, June 25, 2007

Breaking Into the Market in China as a Startup

From the Wall Street Journal online:

Question: I have an idea that I would like to try and sell in China. I am a small business -- one man, one computer, one office. Do you think there is a chance for a one-man operation to succeed in the China market?

-- R.B., Fairport, N.Y.

Answer: China's 2001 entry into the World Trade Organization and its economic boom of recent years have made it somewhat easier for small U.S. enterprises to break into the market. But there are still many stumbling blocks that pose big, costly risks for businesses -- especially for a one-person operation with little or no experience dealing in China.

Read the balance of the answer here.

And don't forget that UPS did a good survey on what American products Chinese consumers desire the most. You can download it here.

This might help too.

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