|Photo courtesy: ©Laurel Delaney 2012, "Kayakers in Rogers Park"|
Saturday, June 30, 2012
Friday, June 29, 2012
WSJ: Why is Clorox targeting growth in Latin America and the Middle East, instead of countries like China or Brazil?Learn more here.
Mr. Knauss: We think it is much less risky. The competitive intensity [in the BRIC countries] has ratcheted up many times what it was five to 10 years ago. When competitive intensity goes up, margins go down.We looked at our current countries in Argentina, Chile, Colombia and Peru, where sales of bleach and other cleaners are growing 5% to 7% ...
Thursday, June 28, 2012
Watch and listen here.
Related posts, five (5) over six years.
Wednesday, June 27, 2012
Developing Global Leaders
If that's not enough, try these on for size:
Developing Global Leaders Is America's Competitive Advantage
What It Means to be a Global Leader in the 21st Century
Tuesday, June 26, 2012
Here's the first one:
1. Customers can buy anytime and anywhere. After you are fast asleep and thinking that no more business can be generated, guess again. At their convenience, consumers can browse your site, discover new things and buy them. You wake up the next day, go to work and learn that ten percent of your total revenues were generated over night via e-commerce!Read the entire article: 6 Reasons to Love E-Commerce
Monday, June 25, 2012
Read the entire article:
A Designer Brings 'Best Friends' to China
Saturday, June 23, 2012
Friday, June 22, 2012
The article below examines what’s driving the explosive growth of global mobile commerce, how it is going to redefine the way business is done all over the world and how to leverage it to sell more stuff.
Read: How to Make the Most of Global Mobile Commerce
Thursday, June 21, 2012
Needed items will naturally vary according to the type of trip you are making and the activities to which you've committed yourself.
International Business Travel: Packing Smart For An International Business Trip
Wednesday, June 20, 2012
Tuesday, June 19, 2012
- United States
- United Kingdom
Posted by Laurel Delaney at 6/19/2012 09:17:00 AM
Monday, June 18, 2012
The school is also introducing a leadership development program—to be run by a retired West Point brigadier general—which Mr. Snyder says will focus on giving and receiving feedback and keeping a leader's ego in check.Learn more here.
Saturday, June 16, 2012
But try translating the sizes to American. For example, when I try on an H&M jacket in my regular size, it feels two sizes too small.
What's a person to do when they shop online?
Read: Shopping Locally, But Sizing Globally
Friday, June 15, 2012
Blaming globalizationGood Reads: Globalization and the Glass Half Full
The world has had economic downturns before, but what makes this one different goes beyond mere numbers on a balance sheet. Its roots are found in the growing doubts that people are having about our increasingly globalized world ...
Thursday, June 14, 2012
What I learned at Bain Capital working with Mitt Romney: outsourcing is good and America's future isn't manufacturing, it's ideas.Read the full article: How America Can Lead the Global Economy
Wednesday, June 13, 2012
Inevitably, as the number of people speaking English increases, so do the sales of novels in English. But not enormously. The surprise is that increased knowledge of English has also brought a much more marked increase in sales of literature written in English but read in translation in the local language. When you learn a language you don’t just pick up a means of communication, you buy into a culture, you get interested.Read the entire piece: Most Favored Nations
Tuesday, June 12, 2012
Read Scott Shane's commentary for Businessweek here.
Monday, June 11, 2012
The article below states:
Growth in Brazil, Russia, India, and China is expected to slow considerably in 2012, dampening an already weak global economy.Read the entire article: Is the Show Over for the BRIC Economies?
Saturday, June 09, 2012
|Photo courtesy: ©2012 Laurel J. Delaney, "Purple Bear"|
Friday, June 08, 2012
New worldwide research by Satmetrix, the Net Promoter software company, has found that the majority of organizations of all sizes across B2C and B2B are blind to the opportunities and threats of social media.Study: Global Businesses Are Anti-Social in a Social Media Age (CRM Magazine)
Post by: The Global Small Business Blog
Labels: blind to opportunities and threats of social media, Net Promoter, Satmetrix, The Global Small Business Blog
Posted by Laurel Delaney at 6/08/2012 04:28:00 AM
Thursday, June 07, 2012
Ikea, the Swedish furniture giant hires translator to vet merchandise as product names run afoul of Thailand’s conservative mores. Their story is just the latest example of the perils of names in a globalized economy.Read the entire article here.
One more tidbit:
The company, which launched its fifth-largest superstore in Bangkok last year, realized that terms like Jättebra, for a plant pot, can echo a crude Thai term for sex.
Wednesday, June 06, 2012
The United States is the second greatest tourist draw in the world, with 60-million-plus visitors in 2010 alone (France, number one, attracted almost 80 million). Flipping through a few of the many English-language tourist guides provides a fascinating, if non-scientific and narrow, window into how people from the outside world perceive America, Americans, and the surprises and pitfalls of spending time here.The comments are telling and really crack me up.
Read the entire article: Welcome America, Please Be On Time: What Guide Books Tell Foreign Visitors to the U.S.
Tuesday, June 05, 2012
From the applications received, they will select 30 companies to attend the Techie Unconference on July 18, 2012. The Unconference will be held at the Shaker LaunchHouse facility, and will be an opportunity to pitch to mentors, venture capitalists and the LaunchHouse team.LaunchHouse will then select 10 teams from the 30 who attend the Unconference. These teams will participate in the twelve-week LaunchHouse Accelerator program and will receive U.S. $25,000.
Teams must be:
- Comprised of 2-3 co-founders
- Able to devote 100% to starting a business
- Ready to relocate to Cleveland during the program
LaunchHouse home base here. Apply here. Good luck!
Monday, June 04, 2012
|Photo courtesy: ©Laurel J. Delaney|
That's my theory about everything, you must jump right in to master something. Similar to taking your business global!
Learn more about Theodore Levitt (they need to spell his name right) here. And just a tad more on what folks say about him:
Levitt is sometimes credited with coining the term “globalization” in a 1983 article, “The Globalization of Markets." Although the term had undoubtedly been in use before—The New York Times said it was used in other senses “at least as early as 1944”—it was Levitt who first popularized (marketed?) it as referring to the spread of corporations around the globe.Related articles:
Managing Brands in Global Markets: One Size Doesn't Fit All
Global Managers: Is There Such a Thing Anymore?
Note: They've corrected the misspelling of Levitt's name from Leavitt to Levitt (6/4/12 at 11:24 a.m. CDT)
Saturday, June 02, 2012
Getting comfortable with slang is essential for building relationships and communicating at work. For a manager, relying on formal English can create distance. "Without [knowing] idioms, they look at you and say, 'Oh my God, who is this woman?' " says Vladimira Gueren, 51, a former chief financial officer in Palm Coast, Fla., who moved from the Czech Republic almost four years ago.Read the entire article here.
Friday, June 01, 2012
Think Coca-Cola, PayPal and iPad, and you immediately think of a company, product, brand, experience, reputation, solution and public goodwill.The article below discusses what a trademark is, how to select a trademark, how to establish rights to a trademark and where to turn for additional help.
Global Trademarks: A Start Up Guide to Global Trademarks
Labels: About.com Import and Export Guide, even plants grow in sidewalk cracks. Laurel Delaney, global trademarks, guide to global trademarks
Posted by Laurel Delaney at 6/01/2012 05:03:00 AM