Exporting Can Boost Small Business Recovery

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By working to enter, or re-enter, the global marketplace, many small businesses are sitting on the precipice of success. 

Nearly 96 percent of the world’s consumers live outside the United States and trade represents nearly two-thirds of the world’s $80 trillion economy. With exporting as a component of a business’ growth strategy, a company can expand faster, create jobs, and pay higher wages — all while contributing to the local economy.

In this particular example, Michigan firms are considering pivoting and enhancing their customer base and revenues via exporting.