Friday, August 15, 2014

Third-Party (3PL) Internet Platforms Offer Stepping Stones to Export Success

Third-party (3PL) Internet platforms such as Amazon, eBay, Rakuten, Etsy and CafePress all offer stepping stones to export success provided its visitors are in line with your ideal target market. They are easy to use, have a global reach, and can help you sell more goods worldwide at a profit.  These platforms also allow you to test the salability of your product on someone else's proven successful infrastructure before making a substantial investment to set up an e-commerce site from scratch.

In "Amazon Helps Mom-And-Pop Store in Barcelona Reach Global Village," the reporter talks about how small businesses in Spain use web-based platforms to escape domestic slumps or to drive additional growth to their existing business.

According to Javier Alvira, head of [Amazon's] the country's third-party operations in Spain:
"Spain is the fastest-growing market for the Amazon logistics service which handles deliveries for retailers"
Pictured:  Barcelona port

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