Tuesday, March 28, 2017

One Million Monthly Advertisers and Counting: Instagram

Instagram was developed in 2010, and was acquired by Facebook in 2012. It’s available in 25 languages.
Mr. [James] Quarles [VP for Business at Instagram] sees the big business potential, with their 600 million active users and their more than one million advertisers monthly. eMarketer, a forecasting company, projects that Instagram is capable of generating $3.64 billion in global advertising revenues this year, which is so much higher than what Facebook can generate. 
Read more here.

Anything new on the horizon for Instagram?  Soon it will launch another tool that will be available to its global users.
It is a booking tool that will help users set up appointments and reservations with service companies via their business profiles.

No comments: