Friday, July 01, 2011

New News: Look For Customers Outside of Your Country!

©Laurel Delaney 2011. Oak Street, Chicago, Illinois, looking up at the John Hancock building
We love a good chuckle but seriously, the article below talks about the importance of looking to the world for your market.
“It makes sense that 10 years ago, if you could sell to your neighbor in Iowa, that was a whole lot easier than having to venture out and sell abroad,” says Roberts. “But I’m confident that our Illinois companies, once they get in the game, they’ll push up their sleeves and it’s no different.”
Exporting Illinois

Moral of the story: Include exports in your business plan!

Related articles:

Small Firms Lead the Way on Illinois Exports

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