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The Global Small Business Blog

Friday, December 03, 2010

Global Gaga

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My latest contribution for Small Business Trends at the American Express OPEN Forum:

How to Market Your Business Lady Gaga Style

Posted by:  Laurel Delaney, for The Global Small Business Blog
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Labels: American Express OPEN Forum, global Gaga, how to market your business Lady Gaga style, Laurel Delaney, Small Business Trends
Posted by Laurel Delaney at 12/03/2010 06:02:00 AM

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ABOUT GSBB

The Global Small Business Blog (GSBB) was founded on July 20, 2004 by Laurel Delaney (pictured above) for the purpose of helping entrepreneurs and small businesses expand their businesses internationally. It is ranked No. 1 in the world for entrepreneurs and small businesses interested in going global. Learn more about Laurel and visit her company GlobeTrade.com.

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    How to MacGyver Your First Export

    How to MacGyver Your First Export

    Feature Article

    Feature Article

    10th Annual Global Small Business Forum (10/24/25)

    10th Annual Global Small Business Forum (10/24/25)

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    Five Star Reviews on Exporting Books!

    Five Star Reviews on Exporting Books!

    2nd Edition Available NOW (2016) and endorsed by Jim Collins!

    2nd Edition Available NOW (2016) and endorsed by Jim Collins!
    "Good to Great" best-selling author Jim Collins says, "Laurel Delaney writes in a tremendous spirit of service to entrepreneurial and small business leaders navigating the opportunities of globalization. Whether leading a fresh startup, a small business, or an entrepreneurial growth company seeking greatness, the question of whether―and how―to go global must be addressed. Delaney shows yet again her passionate dedication to serving her readers with deeply practical guidance.”

    Lite Version

    Lite Version

    1st Edition (2014)

    1st Edition (2014)

    Praise for "Exporting" Books!

    • How Exporting Can Improve Your Bottom Line (Forbes, 1/25/17)
    • 10 Sizzling Summer Reading Picks to Grow Your Small Business (Huffington Post, 6/25/14)
    • The Cost of Expanding Overseas (The Wall Street Journal, 2/26/14)
    • Business Success Strategies Q&A with Laurel Delaney: Going Global for Business Growth (SBE Council, 2/11/14)
    • Book Review: Exporting: The Definitive Guide to Selling Abroad Profitably (Small Biz Daily, 2/3/14)
    • Every Business Needs a Richard Sherman [and "Exporting" book] (USA Today, 2/3/14)
    • Book Review: Exporting - The Definitive Guide to Selling Abroad Profitably (Small Business Labs, 1/23/14)
    • Why Women Are Particularly Good at Going Global (The Story Exchange, 1/22/14)
    • Resources For Women Business Owners Who Export (The Story Exchange, 1/21/14)
    • It's Time for Women to Take on the World (The Story Exchange, 1/20/14)
    • How to Succeed at Exporting: a Q&A with Laurel Delaney (Global By Design, 1/20/14)
    • What U.S. Entrepreneurs Should Know About Exporting Now (Businessweek, 12/3/13)

    Interview (Radio)

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    Featured Post

    Introducing the No. 1 Nonprofit for Women Business Owners Who Want to Export

    Free eBook (goal: 100,000 readers by 12/31/22)!


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    • 10. OEC Profiles

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    • eBay's Global Shipping Program
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    Reports

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    • Trade in Transition 2025: Balancing optimism with caution
    • Global Expansion Simplified for SMEs – by DHL
    • EU Small Business Export Report (eBay)
    • McKinsey & Company – Global flows: The ties that bind in an interconnected world (2022)
    • FedEx 2022 E-Commerce Trends to Watch: The top trends that will impact your business in the year ahead
    • Pew Research Center: The Metaverse in 2040
    • The Rise of the Global Startup City
    • Crossing the Digital Border: 4 Ways to Transform the SME Global Marketplace
    • eBay Online Small Business Research Reports
    • A Profile of U.S. Importing and Exporting Companies (latest available data)

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    Crain's Chicago Global Business Columns

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    • How to Create - And Act On - An Export Business Plan
    • Looking Across Borders For Social Improvements
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    Presentations

    Aligning Your Company for Global Expansion
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