Wednesday, July 29, 2009

Are You a Global Food Marketer?

In Midwest, U.S.A., we are fortunate to have the Food Export Association which is a non-profit organization that promotes the export of food and agricultural products from the midwestern region of the United States.

The organization has been helping exporters of midwestern food and agricultural products sell their products overseas since 1969, when it was first created as a cooperative effort between 12 midwestern state agricultural promotion agencies and the United States Department of Agriculture’s Foreign Agricultural Service (FAS -- excellent resource).

If you are not familiar with the Food Export Association, you should be. Overlook the notion that you may not be based in Midwest, U.S.A. for you can still learn a lot about producing, selling, buying and marketing food products by visiting the website and downloading a couple of past Global Food Marketing newsletters (PDF files). Here are a few:
I particularly like the Q&A section which offers great insights into how to do things -- from shipping frozen food products to finding the right type of representation overseas -- it's all there.


Hellotrade said...

You can also seek the information about manufacturers, suppliers of agriculture products from B2B websites. You will be able to contact the suppliers and manufacturers for free.

brando said...

I am working on a project to export sausage produced in Wisconsin. The Food Export Assocation has been incredibly helpful in this effort. Plus they host buyers missions in the U.S. where prospective customers can be met. Highly recommended resource.