Time to Think Big (and Global) American Small Businesses!

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US micro-, small, and medium-size enterprises, like their global counterparts, struggle with productivity. But a win–win economic fabric connecting all businesses can maximize their potential.

At a glance: 

• Micro-, small, and medium-size enterprises (MSMEs) are the bedrock of the US economy. 
• MSMEs in the United States are only half as productive as large companies, compared with 60 percent in other advanced economies. 
• MSME performance varies across US states and metro areas. 
• Interactions between small and large businesses are key to boosting collective productivity. 

Read the entire report by McKinsey Global Institute, October, 2024.

Think Global to Drive Success: Here's How to Scale

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How can companies find the best talent, regardless of where they are located, to meet their business needs while navigating the fundamental economic changes impacting global workforces in the world today?

The digital economy, along with the transition to more remote/hybrid work, has provided opportunities to find the best talent globally. However, companies need expert guidance and technology to enable strategies.

Here's how to prepare for the global shift to global growth.  It starts with thinking global to drive success.

Presented by John Yunker: Web Globalization Tips for Small Businesses (wegginar® on 6/1/22)

©2022 Women Entrepreneurs Grow Global®.  All rights reserved.

There is no one who knows web globalization better than Women Entrepreneurs Grow Global's next wegginar® presenter John Yunker, co-founder of Byte Level Research.  John is back by popular demand! Yes! Let me challenge you a bit to see what you know before I entice you to register for our (free of charge) wegginar, "Think Big; Think Global:  Web Globalization Tips for Small Businesses," taking place on tomorrow, Wednesday, June 1st LIVE at 11AM CT: https://bit.ly/382t2fC 

• What is your global gateway strategy?
• Are you having trouble with abandoned shopping carts?
• Do you understand the importance of body language and photos you use on your website?
• Do you use a map icon to signify global on your website?
• Colors carry a significant cultural, political, and personal meaning; what colors are you using on your website? 
• Are you using flags as a navigation aid on your website? 

All of this is covered in John Yunker's book, Think Outside the Country: A Guide to Going Global and Succeeding in the Translation Economy, one of my all-time favorites.

But back to John's wegginar ... he will be covering:

• The second language you should add to your website
• Essential web globalization terminology and trends
• Tips for going global on the cheap
• The dangers of using flags on your website 

And, the best part is we will be able to pick John's brain at the end of his presentation for 10 minutes to ASK any questions you have. Let's do it and get smarter today on web globalization, together.

Sign up here: https://bit.ly/382t2fC

Today in Global Small Business: Cuban Entrepreneurs Expect Faster Economic Reforms

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What's affecting me, my clients, my colleagues and other global small business owners:

• Five e-commerce trends for 2017.
• What you need to know when expanding in Europe.
• German supermarket chain Aldi to get physical stores in China.
• Can Cuban entrepreneurs expect faster economic reforms post USA-election?
• Why Brexit is not seen as a threat to small businesses.
• On company growth, think global.

Never Rely on One Market For Key Growth

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Beyond the benefits that trading globally can bring to businesses in terms of increased revenue, profitability and diversification of risk by not being solely reliant on one market, international trade also benefits the global economy, acting as a key driver of growth.

Read more:  Seize the moment and think global

Learn more about Think Global 2016

How Facebook Is Strengthening Its Ecosystem

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Two things worth noting about recent developments at Facebook. They've:

1. Created a searchable directory on local service providers in an attempt to break into the local advertising market that could potentially expand to online-to-offline services assuming an integration with FB Messenger.
2. Announced a partnership with Uber that allows messenger users to hail Uber rides directly via the messenger app.

Find out how this will strengthen Facebook's ecosystem: Facebook:  Act Local, Think Global

Today in Global Small Business: Start Local and Think Global

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What's affecting me, my clients, my colleagues and other global small business owners:

• How a lousy photo can become a lost opportunity.
• Why small businesses are engaging sustainability.
• Key reasons data driven small businesses are embracing big data.
• How U.S. trade policies fail to account for small businesses.
• A new partnership between Ohio State University and the state government offers export help.
• When creating an online marketplace, start local and think global.

Think Global, Act Social

iStockphoto/Thinkstock

Below is an infographic on China's social dynasty and digital globalization for 2013.  Have a look at what you should keep in mind -- regional differences, languages and localization, for example -- when you develop a global social strategy, which includes targeting China.

China's Social Dynasty and Digital Globalization

Think Global, Think "Out Of The Box" and ...

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put yourself in a position to win!