Small Global Companies Are Hidden Champions

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Smaller technology companies are Europe’s “hidden champions” that need to be connected to develop alternative solutions to the big tech companies, Secretary General of the European DIGITAL SME Alliance Sebastiano Toffaletti told Euractiv.

For Toffaletti, there is a misconception that everything is owned and invented by Google, Amazon, Microsoft, and other Big Tech companies. But “the reality is that, if not all but many of the innovations do not come from those companies.  

Read on to learn how Europe has thousands of hidden champions, smaller companies, which are at the top of innovation in their small niches.  Something you can achieve too whether you are located in Europe, USA or Latin America. for example.

Thanks to AI, Smaller Companies Are Rapidly Going Global

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Thanks to advanced technology, smaller companies are rapidly going global, deploying a variety of technology-enabled solutions such as automated call centers, customer service bots, and digital marketing intelligence.

As small companies scale their operations, they can lose touch with their customers.

... the root of the problem: a lack of clear understanding of customer needs, what to do to satisfy them, and failure to effectively enhance the customer experience (CX for short).

With the advent of artificial intelligence (AI), companies can now improve CX by learning more about the customer and anticipating their needs.

Read more how, thanks to AI, smaller companies are rapidly going global.