Shoppable Pins Brought to You By Pinterest on a Worldwide Basis

©iStock/pressureUA

Shopify’s Pinterest app, which launched last year in the US and Canada, is now available in 27 additional countries.  The Pinterest app for Shopify stores lets merchants upload their product catalogues and convert their products into pins.  Users can then buy products featured in a merchant’s pins without ever having to leave Pinterest.

This gives 1.7 million merchants the ability to turn products from their e-commerce store into shoppable pins.

Today in Global Small Business: A New Startup to Bring SMBs to World Markets

©iStock/cherezoff

What's affecting me, my clients, my colleagues and other global small business owners:

• How Pinterest is going global, modestly.
• Debating the ethics of national borders.
• India's nascent e-commerce market likely to draw global, local players.
• How Europe’s biggest Internet company wants to reach three-quarters of the world’s mobile phones before it runs out of cash.
• As globalization slows, a new startup raises $27 million to bring SMBs to world markets.
• Oh dear.  It's the end of globalization as we know it.