Friday, November 20, 2015

Walmart to Source $20 Billion Worth of Products from Women Entrepreneurs Globally

Small fact:  Walmart has decided to source $20 billion worth of products from women entrepreneurs globally, every year.  That's according to Rajneesh Kumar, Vice President, Walmart India (P) Ltd.

Here's what female entrepreneurs [in Kerala, India] need to do to work with Walmart:
  • Make products of good quality that meet global standards.
  • Provide a minimum quantity of the products.
  • Be able to understand customers (since the rationale is that women make most of the decisions at home and hence women entrepreneurs will be able to understand the customers better).
Wait.  There's more.  Read on:  Walmart is ready to source products from women entrepreneurs in Kerala

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