Saturday, August 11, 2007

Grow Global

You may think that export business is dominated by larger companies. But consider these statistics from the U.S. Department of Commerce: Small and medium-size enterprises (fewer than 500 workers) accounted for 97% of all U.S. exporters, and very small companies (defined as fewer than 20 employees) made up 70% of America’s exporters in 2002 (the last year for which figures are available). Small and medium-size businesses had $158 billion in export revenues that year, up from $103 billion 10 years before.

Selling internationally presents fantastic growth opportunities — if you can find and recognize them. This article I wrote highlights seven strategies to develop or find new or hidden markets in the world marketplace. Use these ideas to find new customers and new uses for your products and to fuel greater sales growth and profitability for your business. Hope you like it.

Grow global.

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