Jittery Global Business Owners and Consumers

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Businesses from pet hotels to tour operators to smartphone repair shops and fashion brands, among others, are facing challenges tied to corporate, government and consumer response to the novel coronavirus.

While fears over the growing global coronavirus outbreak sparked widespread economic worries and wild stock market swings last week, small business owners have felt the ripple effects of canceled travel reservations, scrapped conferences, closed factories and jittery consumers.

Learn more about how global small business owners are facing and attempting to overcome hurdles caused by the naval coronavirus (COVID-19).

Going Global Can Be Lucrative For Any Size Company

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The global sales market can be a lucrative one for companies of just about any size, but it can also be intimidating for smaller businesses. State and federal agencies, though, can help you make sense of it all, from researching markets to giving a hand with financing.  Not to mention how a book on exporting can be useful too.

One company, Middlesex, New Jersey-based Adsorptech, took its time on going global due to limited people power.

“Our biggest hurdle was a lack of human resources to devote to researching the ins and outs of it,” said Jim Flaherty, CEO of the Middlesex-based business, which recently topped $1 million in annual revenue. “But then it all suddenly came together.”

Here's how he overcame hurdles.