Walmart and JD.com Work Together to Leverage Their Supply Chains

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Walmart, America's big box store where each week, nearly 260 million customers and members visit their 11,527 stores under 63 banners in 28 countries and e-commerce websites in 11 countries, and JD.com, China’s largest e-commerce company by revenue, announced that they have formed a strategic alliance to better serve consumers across China through a powerful combination of e-commerce and retail.

For Walmart, the alliance greatly expands its opportunity in China e-commerce and provides its stores and Sam’s Clubs with potential traffic from JD.com’s significant base of online customers and vast same-day delivery network to serve its customers. JD.com will leverage Yihaodian’s strong brand and business in eastern and southern China and in key product categories such as high-quality grocery and household goods, both of which complement its own geographical and product strengths. In addition, JD.com’s customers will gain access to a wide range of new and imported items from Walmart and Sam’s Club.

Read more:  Walmart and JD.com Announce Strategic Alliance to Serve Consumers Across China

Chart Your Export Strategy: Global Strategic Alliance Is a Choice

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If you've gotten about as far as you can on your own in charting your export strategy, it's a good time to consider joining forces with another company of similar size and market presence that is located in a foreign country where you are already doing business, or would like to.  That's called forming a global strategic alliance.

Here's how it works and what it can and cannot do for you.

Posted by:  Laurel Delaney, The Global Small Business Blog