Mr. [James] Quarles [VP for Business at Instagram] sees the big business potential, with their 600 million active users and their more than one million advertisers monthly. eMarketer, a forecasting company, projects that Instagram is capable of generating $3.64 billion in global advertising revenues this year, which is so much higher than what Facebook can generate.Read more here.
Anything new on the horizon for Instagram? Soon it will launch another tool that will be available to its global users.
It is a booking tool that will help users set up appointments and reservations with service companies via their business profiles.