Going global with a business idea is exactly the same – what worked for one company will put another one snugly into an early grave.Here's a look at four points that Schebesta makes in the article "Here's what happens in the first six months of taking your business global."
- First you realize that importance, no matter the industry, isn't universal
- Then, you need to get your existing fan base fired up
- You need familiar boots on the ground
- Then, you iterate in the motherland