In the hopes of attracting more high-impact international projects for ZGF Architects and like-minded local businesses, Portland in 2012 launched the We Build Green Cities initiative, a one-of-a-kind attempt to leverage the city’s green reputation to boost exports and the regional economy. National Journal has honored this unique project as the winner in our category of expanding exports.Learn more about the We Build Green Cities initiative, the importance of exporting -- not just product but services as well -- for Portland and other ways Portland is marketing its strengths.
How One Green City is Going Global
One other fact highlighted in the article:
"For every $1 billion the United States generates in exports, about 5,400 jobs are created, according to the Brookings Institution’s Metropolitan Policy Program. Yet research shows that strikingly few American companies—less than 1 percent of 30 million firms—sell abroad."