Friday, April 03, 2009

Some Like It Cold

Remember the movie A Christmas Story where Ralphie's friends Flick and Schwartz dispute over whether a person's tongue will stick to a frozen flagpole? They give a "triple dog dare" to find out. Well forget about that thought right now because otherwise you will need a "quadruple dog dare" to check out the Ice Hotel (including the Ice Bar) in Sweden.

Ivan Misner reports on his experience staying at the Icehotel in Sweden -- a worldwide franchise co-developed by an entrepreneur turned international entrepreneur with Absolut Vodka. The Ice Bar concept has spread to locations in Stockholm, London, Tokyo and Copenhagen. With more to come, I'm sure.

Read the blog entry here.

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